I’ve been playing with the idea of what it means for content to be shareable. Images, even more so than videos, have a propensity to go viral because they immediately tell a story and don’t require much time to understand. Here’s a simple example I put together and drove over 2K in traffic after one day after seeding in social sharing sites and over 20K in traffic since then.
This might seem like a silly way to spend my time, but this is the kind of content that has a chance of getting traction on social book marketing sites like Reddit and Buzzfeed. Understanding what makes content like this catch on helps you figure out how to create viral campaigns for your brand.