Visual Data: Interactive Infographic Highlights Billionaire Shuffle
The above image is a screen shot of a really great interactive infographic from Bloomberg.com. The tool lets see the rank of the top 100 billionaires on any given day […]
Engagement of the Week: Microsoft Office
In an effort to create an awesome experience for it’s biggest fans, Microsoft Office is giving away free trials of the new Office suite AND doing it with some flash. […]
Convergence of Social & Mobile – Opportunity For Crazy Good Customer Experience?
If you’re part of a savvy brand, chances are you are already trying to figure out how to design a customer experience that generates some sort of long lasting value. Lucky […]
Facebook EdgeRank Changes: An Inflection Point for Smart Marketers
Facebook’s recent changes to the EdgeRank algorithm have left many marketers complaining of reduced reach and lower engagement. To obtain the same reach and impressions as they enjoyed before the […]
The Goal Of Marketing Summed Up In One Simple Image
Last week, I had the pleasure of seeing Clark Kokich of Razorfish speak about digital media’s importance to today’s brands. Clark shared ideas on how brands can use digital and […]
Politics and Beer: What Does Your Beverage of Choice Say About Your Politics?
Credit: Tracey Robinson, NMRPP It turns out there are some strong correlations between the beer people choose to drink and the party they identify with as well as their likelihood […]
#16TrillionFail – When A Big Hashtag Purchase Backfires On Twitter
What was supposed to be a carefully planned hashtag promotion purchased by Americans for Prosperity, a republican backed group seems to have backfired. During President Bill Clinton’s speech, and hours after […]
Leveraging Communities: Missed Opportunities In Search & Social
Over the last couple of years, more and more businesses and brands have invested in building communities across many social networks. Their communities have grown into the thousands and at […]
Instagram Prime Social Media Channel For Activism & Politics
When Facebook acquired Instagram for $1 billion earlier this year, many of us (myself included) were blown away. Yes, Instagram was emerging as a new social media darling and seems […]
Social Proof’s Role In B2B Social Business
(source: Brian Solis) Social proof is a concept in psychology that suggests people look to their peers to inform decisions that they make. The higher the risk or uncertainty, the […]
Project Glass By Google
Today Google posted a demo video for what they’re calling “Project Glass”, their shot at augmented reality glasses. As a post on Mashable points out, the video takes the wise […]
Tree of Life, Elevating Awareness About Deforestation
(source: ignant) The “Tree of Life” poster takes a creative approach to raising awareness regarding deforestation and the impact it has on wildlife. From a distance the poster looks like […]
5 Things Social Media Posers Say
UPDATE: After originally posting this article without the video below, I had to go back and add it in. I wish I would have seen this when I originally posted! […]
Marketing Expectations for Facebook Ads
As Facebook’s stock price continues to dip, it’s ad performance is going to be put under an even more powerful microscope. Here’s a great chart on what marketers are looking to […]
An Ode to the 80′s Car Chase: Carlson Draught
Here’s a clever way to imply the value of a good beer – parody an 80′s high speed chase. Only in this version they dropped cars and added Carlson Draught […]
